
Contingenci® by Good Human Empowers and Supports Gen Z in Collective Mission to Lead Sustainable Change
SAN JOSE, CA, June 24, 2024 - As Generation Z continues to emerge as a pivotal factor in advocating for sustainability within contemporary society, Contingenci® by Good Human is proud to share this important dedication and work to meet the demands of this environmentally conscious generation. With a clear focus on creating a significant impact on sustainability and planetary protection, one industry at a time, Contingenci® is already on the journey to redefine veterinary standards through innovation and ethical practices.
Gen Z, an age category recognized for its deep-rooted commitment to environmental stewardship and social responsibility, is currently reshaping typical consumer expectations. Members of this generation, characterized by individuals born between 1997 and 2012, are entering the workforce and adult life, and expect companies to demonstrate a genuine commitment to sustainability across all operations, opposed to just gaining a hefty profit.
According to a survey from First Insight, three-quarters of these individuals prefer to purchase from companies that provide proof of their sustainability initiatives opposed to just going with the flow and choosing name brand products. Contingenci® has emerged as a response to this shift with a diverse set of talented and dedicated leaders and staff who share the same values and aspirations.
"Here we believe that the choices we make today impact the world of tomorrow, and that's why sustainability is at the heart of everything we do,” said Linda Tang, CEO and Founder of Contingenci®. “We have worked hard to incorporate innovative technologies and sustainable practices into Contingenci® because that’s what we believe and aim to educate on. Seeing this much of Gen Z feels the same further highlights how imperative this change is.”
Since its formation in 2020, Contingenci® has remained dedicated to implementing eco-friendly solutions within its supply chain and production processes. The company is the first carbon-neutral circular manufacturing facility in San Jose and specializes in upcycling deadstock from major outdoor apparel industry partners into high-quality and unique veterinary items. Through demonstrating the profitability and practicality of its principles, Contingenci® is setting a new standard for the practice of business that the new age of consumers wants.
"Generation Z holds tremendous and unprecedented power to influence market trends and corporate behavior," added Tang. "I hope our pledge to transparency and accountability really shows these future entrepreneurs that they can succeed in this space while practicing what they preach.”
By choosing these repurposed products and supporting our mission, consumers of all ages can join us in our journey to foster a more sustainable world. Together, we can empower Generation Z to continue promoting positive change and protect the future generations who also deserve a healthy and beautiful planet to live within.
For more information regarding the sustainable initiatives and products offered by Contingenci® by Good Human, please visit contingenci.com.
About Contingenci® by Good Human LLC
Contingenci® by Good Human LLC is a sustainable micro-factory founded in 2020. The company is the first carbon-neutral circular manufacturing facility in San Jose, CA, both female and minority-owned. Beginning as a COVID startup specializing in sustainable and reusable mask production, Contingenci has grown to repurpose activewear and outdoor garments and textiles into eco-friendly veterinary products. The organization specializes in the creation of innovative and assistive orthopedic recovery cushions, anti-slip mats, and pet positioners. Key focuses include proving sustainability can be profitable, advocating for education on renewable consumer habits, and supporting minority female businesses. For more information, visit contingenci.com.
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